: about anita

Well, hello there.  

I started Blink 2 years ago with over 15 years of experience in strategy, performance, and marketing roles across CPG, travel, real estate, tech, and advertising.  From large organizations like EF and Google, to being on the launch team for Brandless, my diverse career had a unifying theme: building marketing teams and growth strategy from the ground up.  Through experience and exploration in growth marketing and my roles on leadership teams, I have worked with founders across sectors to help identify the platform that drives launch marketing and inflection point growth.    

Though marketing has underpinned my journey, through Blink I have played roles across strategy, operations, creative, and product development.  I look for partners and clients who aren't afraid to challenge/be challenged, who are natural seekers, and who know when to laugh (right answer? all the time).

I hold an undergraduate degree in business from the University of Texas and an MBA from Harvard Business School. I have an unhealthy relationship with college football and a healthy relationship with a karaoke mic.